So your social website features are fumbling and gasping for air. No one is actively engaging anyone or anything and you are unsure what you can do to change that. Don't freeze up. With a tiny bit of preparation, perseverance and the appropriate attitude, you can revive a dead social website. Below are 7 clear steps to revive a dead social website and make it a success again.
1) Do A Total Overhaul
Do every one of your inner links go somewhere? Is everything pointing where you want it to point? Are your promotion and marketing tactics working to send traffic to your site and social functions and features? This action should be organized attentively and thoroughly with attention to detail.
One or two broken links could mean the difference in hundreds of targeted visitors. If you wish to revive a dead social website this is the first thing you need to check thoroughlyIf you do not have the time or the temperament to check every single page of your web site and make sure your links are working and if you do not wish to investigate all of your advertising efforts to verify your links are working, then outsource it to a virtual administrator who has careful attention to detail and proceed to # 2.
2) Get Active In Relevant Forums
Get involved in forums that are associated with your particular niche market. Begin networking with others in your niche. Drive traffic to your website and communicate with people on your web site also. Be personable when you are mingling on forums. Develop a profile, actively take part in conversations and be sure to add a link in your signature to develop more traffic.
3) Take Part In Social Networking Sites
Much like you would get active in relevant industry forums, do the same with social networking sites. Make sure to provide a link to your website from time to time in your posts.
4) Invite Others
Send out invitations virtually and by word of mouth. If you would like to gain more action and life on your social website, then ask people to stop by. You can lure them with one-time offers, contests or sweepstakes, just make sure you follow up once theyare at your web site.
5) Get Blog Happy
Blog all about it. Start developing a stir on your web site. Blog about meaningful topics. Provoke a heated discussion. Post beneficial content that individuals will link back to. Make sure to guest blog also, and add a link back to your social website.
6) Give
Increase the offerings. Occasionally all it takes is a little bit of an incentive to get people inspired again. If your social website is gulping for breath, put some oomph in it by giving away a few good gifts or a new element that will add some life to the site.
7) Be Consistent In All You Do
Be consistent about taking part in and keeping the conversation going. Social websites die a slow death when people stop talking to each other. Lots of folks may still drop by the site; but, if they are solely reading and not engaging with other visitors then the silence can be paralyzing and one by one the readers will trickle away.
Give them something to be enthused about. Give them something to discuss by engaging them and keeping the conversation ball rolling. Little by little the interactions will pick up and you 'll have a social website that no longer needs CPR or life support.